Latino Evangelicals Bolster Trump

Jan. 22, 2025, 6:43 am ET

Instant Insight

30-Second Take

  • Latino evangelicals played a crucial role in Donald Trump’s re-election, supporting him in double-digit numbers.
  • These voters were drawn to Trump’s stance on issues like abortion, same-sex marriage, and immigration.
  • The shift reflects a growing trend of Latinos identifying as evangelicals and aligning with Republican values.

+ Dive Deeper

Quick Brief

2-Minute Digest

Essential Context

Donald Trump’s re-election was significantly influenced by the support of Latino evangelicals. This demographic has been growing rapidly, with many Latinos leaving the Catholic Church to join evangelical Protestantism. According to recent data, Trump won 43% of the overall Latino vote, an eight-point increase from 2020.

Core Players

  • Donald Trump – Former president, 2024 Republican frontrunner
  • Latino evangelicals – A rapidly growing demographic of Hispanic voters identifying as evangelicals
  • Cristina Beltran – New York University Political Scientist analyzing Latino voter trends
  • Faith & Freedom Coalition – Conservative Christian group mobilizing evangelical and Catholic voters

Key Numbers

  • 43% – Percentage of Latino vote won by Trump in the recent election
  • 25% – Percentage of Latino voters in Michigan who supported Trump in previous elections
  • 400,000+ – Number of eligible Latino voters in Michigan
  • 60% – Reduction in incarceration rates among immigrants compared to U.S.-born citizens

+ Full Analysis

Full Depth

Complete Coverage

The Catalyst

The growing support of Latino evangelicals for Donald Trump can be traced back to several key factors. These voters often prioritize their Christian values over other political issues. As Carlos Roman Jr. noted, “We consider ourselves Christians first, and at least I do, and I’m sure Carlos feels the same way. We are Christian Latinos, not Latino-Cristianos. We put God first in our life.”

Inside Forces

Latino evangelicals are increasingly influenced by their church communities. Pastors like Frank Roman at Word of Life Grand Ledge in Michigan have been emphasizing the importance of evangelical values in the political sphere. This includes strong opposition to abortion and same-sex marriage, issues that align with Trump’s Republican platform.

Additionally, economic concerns and immigration policies have played significant roles. Many Latino evangelicals believe the current border situation is leading to increased crime, despite data showing immigrants are less likely to commit crimes than U.S.-born citizens.

Power Dynamics

The relationship between Latino evangelicals and the Republican Party has been evolving. Historically, the GOP has been a strong base for evangelical voters, but the increasing number of Latinos identifying as evangelicals has added a new dimension. Cristina Beltran from New York University noted that “Latinos are one of the fastest growing groups of evangelicals, and they are leaving the Catholic church and converting to evangelical Protestantism in increasing numbers.”

Outside Impact

The broader implications of this shift are significant. It challenges the traditional assumption that Latinos predominantly vote Democratic. The Faith & Freedom Coalition, a conservative Christian group, has been instrumental in mobilizing these voters. Nilsa Alvarez, National Hispanic Director at the coalition, emphasized that issues like immigration, the economy, and education were key motivators for Latino voters in the last election.

This trend also highlights the need for both major parties to better understand the diverse concerns of Latino voters. As Melissa Morales from Somos Votantes pointed out, “Democrats have work to do to understand the reasons behind the ‘economic and cultural divide that led some Latinos to Trump.’”

Future Forces

Looking ahead, the support of Latino evangelicals could continue to influence U.S. politics. As the demographic grows, it may become a pivotal voting block in future elections. The emphasis on issues like border control, economic stability, and Christian values will likely remain central to their voting decisions.

Mike Madrid, a Republican strategist, noted that Democrats’ focus on identity issues has not resonated with many Latinos, who instead prioritize bread-and-butter concerns. This suggests that political parties will need to adapt their strategies to address the broader range of issues that matter to Latino voters.

Data Points

  • 2020: Trump won 35% of the Latino vote
  • 2024: Trump won 43% of the Latino vote, an eight-point increase
  • 400,000+ – Number of eligible Latino voters in Michigan
  • 60% – Reduction in incarceration rates among immigrants compared to U.S.-born citizens
  • 25% – Percentage of Latino voters in Michigan who supported Trump in previous elections

The convergence of Latino evangelicalism and Trump’s Republicanism highlights a significant shift in U.S. politics. As this demographic continues to grow and influence elections, understanding their values and concerns will be crucial for both political parties.